SRO America is returning to the PRI SIM Racing Arena for another exciting edition of the premier esports showcase. Taking place December 11th to 13th at Lucas Oil Stadium in Indianapolis, Indiana, the event will once again put the spotlight on the ever-growing world of sim racing and motorsports innovation.
As one of the highlights of the Performance Racing Industry (PRI) Show, the SIM Racing Arena continues to bridge the gap between real-world competition and virtual racing technology, all while offering a dynamic platform for education and industry networking opportunities.
As the world’s largest gathering of motorsports professionals, featuring more than 1,100 exhibiting companies and over 40,000 attendees representing all 50 states and more than 70 countries, the PRI Show remains a cornerstone of the global motorsports community.
A New Era of Competition with Three Days of Racing
The 2025 edition of the SIM Racing Arena will once again deliver daily invitational races featuring top esports competitors and state-of-the-art hardware, with driver registration open now. With three full days of racing on the schedule, fans will experience nonstop action, product demonstrations, and live broadcasts, all while offering attendees a hands-on opportunity to experience the feel of professional-grade sim racing.
The opening day on Thursday will feature SRO Esports racing on Assetto Corsa Competizione, complete with two practice sessions, one qualifying session, and two races. Competitors will battle for top honors, with the overall winner receiving an MSI 49-inch curved monitor, and the top three finishers taking home custom PRI Esports trophies.
Friday’s schedule marks a major milestone with the live debut of the Toyota Gazoo Racing North America GR Cup Esports League. Hosted on iRacing, the format includes two practice sessions, one qualifying session, and two races, with priority registration available to existing GR Cup Esports competitors. This headline event brings one of the most competitive virtual single-make series in North America to the live stage for the very first time, with winners taking home custom eSport League trophies, as well as a plethora of exclusive items from Toyota Gazoo Racing. Apply to register here: https://surveys.sro-motorsports.com/to/F3ha1u0k
Saturday will consist of the Creator Shootout, where content creators and influencers face off in a special one-practice, one-qualifying, one-race format. The winner will take home an MSI 49-inch monitor, with open simulator access available to all attendees for the remainder of the day.
Competitors will compete on state-of-the art sim rigs equipped with a Fanatec Clubsport GT Cockpit, Clubsport GT3 Endurance Wheel, DD+ Direct Drive Base, and Clubsport Pedals. Working alongside MSI 49-inch Gaming Monitors, and MSI Gaming PCs. These professional-grade systems deliver the precision, realism, and performance that define modern sim racing while mirroring the same technology used by professional drivers.
All three days of competition will be streamed live on the SRO Motorsports Twitch and GTWorld YouTube channel, giving fans around the world a front-row seat to the action. Registration for all events is open now through November 17th.
Innovation in the Spotlight in Indianapolis
In addition to headline races, the PRI SIM Racing Arena powered by SRO will feature a robust lineup of educational programming and interactive sessions designed to explore how sim racing is continuing to reshape the motorsports industry.
From technical showcases highlighting the latest advancements in sim hardware and software, to panel discussions with industry experts and drivers, the arena continues to serve as a hub for knowledge-sharing and collaboration.
Join SRO America at the PRI Show in Indianapolis this December for an unforgettable three-day experience that brings together drivers, developers, and fans in one immersive experience where the future of racing comes to life.